5 top reasons to use a virtual trade fair platform:

Fairsnext Virtuelle Messehalle
Events on a virtual trade fair platform are the future of the trade fair industry. Thousands of exhibitors and visitors have already visited a virtual trade fair in this way. So why not use a virtual trade fair platform?

The following reasons should motivate you to deal with a virtual trade fair platform:

  1. Save time and money.
    No costs for travel time and accommodation costs. These are completely eliminated at a virtual trade fair. There is no need to build or rent a physical stand. It is much more comfortable and less time-consuming for employees.
  2. Reach a larger audience.
    A normal computer or mobile device and a sufficient Internet connection are sufficient for participation. Almost anyone can participate via the virtual trade fair platform. Whether from the office, from home or on the go.
  3. You don’t need exhibition space.
    No real hall space is required on a virtual trade fair platform. This not only makes it much cheaper, but the event can also take place indefinitely or be used as a year-round theme platform.
  4. Easily expand the fair to other countries and time zones.
    Contact persons from different countries can also be “present” at different times. This allows different time zones to be mapped in an event.
  5. Analyze the success of the trade fair in real time.
    Thanks to the digital implementation, the behaviour of visitors on the virtual trade fair platform can be analysed very precisely. And in real time!

We hope that you have now gained a better insight into how a virtual trade fair platform works.

  • With our Fairsnext platform for virtual trade fairs and events, you avoid investments in additional physical communication channels.
  • Fairsnext is a novel, innovative and disruptive solution for creating digital trade fairs and events.
  • You increase customer loyalty with our platform.

Are you curious about a virtual trade fair platform?
Would you like to know more about our solution? We would be happy to show you how this works in a 30-minute online demo. Just make an appointment:

Here are a few reactions and conclusions about events of our customers on our virtual trade fair platform:

1. StB-Expo

2. METAV digital


4th International Leather Goods Fair (ILM)

5. ALTENPFLEGE (leading trade fair for the care industry)

Market Overview: Software for Virtual Events


If you want to get a good overview of the providers of software for virtual events, this article is recommended here .

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Contentmanager Magazin has created a comprehensive and detailed overview of the most important providers of software for virtual events.

The fact that our platform Fairsnext, as a specialized software platform for virtual and hybrid events, performs so well in this overview does not come from anywhere. Our basis for successful software for virtual events consists of three points:

  • Best user experience!
    Our real-time 3D experience matches human vision and behavior.
  • Focus on lead generation!
    With our tools:
    – Matchscore©
    – Matchzone© and
    – Matchmachine©
    highly qualified leads can be generated and relevant contacts can be identified in a targeted manner.
  • Simplest configuration!
    For both the organizer and the exhibitors, a configuration of the event and the exhibition stands or stages is possible quickly and easily. The intuitive 3D configurator immediately shows every adjustment. In just 15 minutes you have configured your booth.

This is possible through the consistent implementation of these 3 points, as well as the development of value-added features in coordination with our customers. See for yourself here!

Digital or analogue? Neither!

Die Zukunft von Messen. Digital oder Analog?

What does it look like – the future of trade fairs?
Is it digital or analogue? Neither!
This is at least the conclusion of Roland Kümin in his exciting article about his visit to the Consumer Electronics Show CES 2023 in Las Vegas.
“Neither” is the answer to the question of what the future of trade fairs and events should look like: Digital + Analog is the future.
I fully agree with that!

If you want to read the article, you can find it here.

Of course, Fairsnext has the right answer to the question: Hybrid is the keyword and the future of trade fairs.

Virtual trade fair software for free?

The digital trade fair platform Fairsnext

is available to organisers free of charge as a test version.

Are you a trade fair organiser looking for a suitable all-in-one

solution or digital trade fair platform for your next trade fair or event? Then book a free demo with us. Familiarize yourself with the immersive trade fair experience in 3D and let yourself be give access to our demo fair. We are also happy to present you the possibilities of all our features.

DSGVO konform ✔︎ ✔︎ ✔︎
Freie Bewegung durch die 3D Halle und das Foyer ✔︎ ✔︎ ✔︎
Direkt Navigation über Hallenplan und Ausstellerverzeichnis ✔︎ ✔︎ ✔︎
Events (Konferenz- und Rahmenprogramm) ✔︎ ✔︎ ✔︎
Neuheiten-Übersicht ✔︎ ✔︎ ✔︎
Freitextsuche ✔︎ ✔︎ ✔︎
Text Chat mit Benachrichtigung ✔︎ ✔︎ ✔︎
Metriken | Analytics inkl. Download ✔︎ ✔︎
Erstellung individueller 3D-Stände (optional) ✔︎ ✔︎
CMS ✔︎ ✔︎
Video - YouTube | Vimeo Integration ✔︎ ✔︎
Online Meeting Integration ✔︎ ✔︎
Video-Text-Chat Integration ✔︎ ✔︎
Live-Streaming Anbindung ✔︎ ✔︎
Networking über das Ausstellerverzeichnis ✔︎ ✔︎
Persönliche Visitenkarte inkl. Match-Score ✔︎ ✔︎
1-Klick-Visitenkartentausch ✔︎ ✔︎
Anzeige Match-Score im Ausstellerverzeichnis und am Stand ✔︎ ✔︎
Leadliste inkl. Export ✔︎ ✔︎
Terminkalender mit Benachrichtigungsfunktion ✔︎ ✔︎
Berechtigungsmanagement für Aussteller + Besucher ✔︎
Hallenkonfigurator ✔︎
Multifunktionales Foyer ✔︎
Frei konfigurierbare Werbeflächen in der Halle und im Foyer ✔︎
Pre- und Post-Opening ✔︎
Definition einer Nomenklatur ✔︎
Teilnehmermanagement inkl. Einladungstool ✔︎
Konfiguration eigener Registrierungsformulare ✔︎
API-Schnittstelle ✔︎
Individuelle Nutzungsbedingungen ✔︎
Individuelle Datenschutzerklärung ✔︎
Individuelles Impressum ✔︎
Definition von Standpaketen ✔︎
Verschiedene Standtypen und -Templates ✔︎